Central American countries promote multi-destination tourism

June 14, 2016

Government agencies, tourism boards and private companies from all seven countries in Central America have launched a joint partnership to promote multi-destination travel in the region.

The plan’s main strategy is a promotion campaign dubbed “Centroamérica es tuya, disfrútala” (Central America is yours, enjoy it) offering travel packages at special rates.

Eight packages are being promoted on social media and on the campaign’s website. Tours include destinations in two, three or even all seven countries.

Options include offers to enjoy, for example, ecotourism in Costa Rica, culture in Guatemala and beach destinations along the Caribbean coastline in Honduras.

Costa Rican Tourism Minister Mauricio Ventura said Friday during the official presentation that the strategy aims at making Central America more attractive for travelers from all over the world, as well as regional tourists.

The website also offers general information about each country, travel recommendations and links to authorized tour operators.

The president of Costa Rica’s National Tourism Chamber, Pablo Abarca, said the campaign is also a great option for promoting regional tourism.

He noted that local entrepreneurs are confident the joint effort can improve visitation and consolidate the multi-destination market.

The Costa Rican Tourism Board reported Friday that the tourism industry in 2015 generated $10.9 billion for the region, representing a 4.7 percent increase over 2014.

Contact L. Arias at larias@ticotimes.net

You may be interested

PHOTOS: The annual Oxcart Parade in Atenas, Alajuela
Arts & Culture
116 views
Arts & Culture
116 views

PHOTOS: The annual Oxcart Parade in Atenas, Alajuela

The Tico Times - April 24, 2018

Atenas celebrated its annual Oxcart Parade on Sunday, reminding all onlookers in the Alajuela town of the importance of oxen…

PHOTOS: Nicaraguans in Costa Rica gather to support their country during hard times
Nicaragua
189 views
Nicaragua
189 views

PHOTOS: Nicaraguans in Costa Rica gather to support their country during hard times

The Tico Times - April 24, 2018

A group of Nicaraguans who live in Costa Rica gathered at the Plaza de la Democracia in downtown San José…

Costa Rican third graders ace international technology championship
Changemakers
779 views
Changemakers
779 views

Costa Rican third graders ace international technology championship

The Tico Times - April 23, 2018

Remember our piece a few days ago about how six Costa Rican third-graders were ready to take on the world?…