Costa Rica’s Imperial beer now available in Switzerland
Costa Rican company Florida Ice and Farm this month began marketing its most popular beer brand Imperial in Switzerland.
Earlier this month the company sent its first shipment of 17,000 bottles, which are currently being distributed to bars and restaurants in that country, according to a news release.
Swiss importer Introdrink is distributing Imperial in that country as part of its Premium or Specialty drinks portfolio.
“We want Imperial to be distributed on every continent and this is just the first step to sell it in Europe, a region with great opportunities for products like this,” Florida Ice and Farm’s director of corporate relations Gisela Sánchez said.
Imperial currently is also available in the U.S., Australia and China.
The company said it plans to start selling the famous Tico beer in other European countries and across the Americas in the coming months.
You may be interested
The Tico Times Weekly Digest: Oct. 15, 2018The Tico Times - October 15, 2018
In this week's episode of the Weekly Digest, a wrap-up of last week's heavy rains, plus more news from around…
Guatemala Fuego eruption is over: officialsAFP - October 15, 2018
The most recent eruption of Guatemala's Fuego volcano ended Saturday, an official source said, with locals escaping a repeat of June's…
October in Costa Rica: when the Caribbean comes a’callin’The Tico Times - October 15, 2018
Costa Rica's Caribbean coast is famously exempt from many of the typical weather patterns in the rest of the country.…