Costa Rica-based QSR International, a fast food franchise developer, confirmed it will invest $2.5 million in opening new locations in the region this year. The company plans to add six Quiznos restaurants, two Smashburgers and one KFC.
In Costa Rica, the company will add a new Quiznos in Guadalupe, north of San José. The sub shop location will cost $285,000. A KFC also will open in Costa Rica in coming months in the southern San José canton of Desamparados, with an investment of $1 million, according to brand manager Juan Carlos Rodríguez.
Paola Tinoco, brand manager for Quiznos and Smashburger, said the new Guadalupe location will be the first self-service Quizno’s restaurant in the country.
The expansion also includes franchises in other Latin American and Caribbean countries.
“We want to replicate the success we have achieved in Costa Rica,” Tinoco said.
This month the company will open a second Smashburger location in Panama. In coming months, Quiznos restaurants will open in Venezuela, Panama, Aruba, Guyana and Nicaragua. The total cost of those investments is more than $1.5 million.
The company currently has 69 restaurants in Costa Rica: 32 KFCs, 29 Quiznos, five Teriyaki Experiences, two Smashburgers, one Cinnabon and one Centenario Coffee Bar.